Your personal brand
Personal branding has become a hot topic in the last 5 years, but what does it really mean? Your personal brand is how you represent yourself to the business world and building your personal brand can lead to a very successful career in modeling, acting, trade careers, and corporate industries.
Personal branding for models
As a model, you might not realize how a personal brand can make you stand out from similar looking models. By developing your personal brand in modeling, you can show what you excel at and how that benefits the client. Are you a fun and bubbly model who is perfect for commercial campaigns and big ads? Do you have an extremely unique look and an incredible sense of style that makes you perfect for modeling high-fashion and couture? Maybe you’re athletic and should star in the next major Adidas campaign? Personal brand photos can help you establish your niche in the modeling world, and from there, you can expand.
Personal branding for actors
Actors get hired for their talent, because people like working with them, who they know, and even for their personal brand. The competition is continuously growing in the entertainment industry and sometimes it might feel like everyone is trying their hand at acting. Having a personal brand can help you stand out in the casting room. Think about some of the biggest names in Hollywood- Zendaya, Meryl Streep, Chris Hemsworth, Jordan Peele, etc. These actors stand out because they are talented AND they have a personal brand. Building your personal brand as an actor doesn’t mean limiting your range or boxing yourself into one type of role, it means having a brand outside of the character you play. What would people expect from you at a red carpet? If you were to brand out from acting, what type of business would you start or invest in? Are you the serious fashion moment or the funny exciting intellectual?
Personal branding for business owners
When starting your own business, it’s great to have a personal brand. Your personal brand shows potential customers who they are working with, builds credibility, and develops a sense of comfort. We see this most frequently with influencers and consultants, where who they are is a big part of why they get hired. But, as the world becomes more visual and internet-based, we see more business owners coming out from behind the scenes to have a presence with customers. The face of the business has become more important than ever as consumers become conscious of what type of people they want to do business with or purchase from. Even if you’re not experienced in front of a camera, we can capture amazing photos of you in your element.
If you’re interested in booking a session for personal branding, you can see what packages I offer or look through my personal brand gallery.